Red-Bull-X-Alps-17 keyvisual 01GR
 Strategy / Campaigns
Red-Bull-X-Alps-17 route-infographic 01GR
 Graphic Design
Red-Bull-X-Alps-17 map 01GR
 Content Providing / PR Graphic Design
Red-Bull-X-Alps-mediakit-17 02GR
slider-x Alps15-images-02AS
 Content Providing / PR Photography
Red Bull X-Alps 2015  The Documentary by Red Bull X-Alps  01-12-2015  09-53-58
 Film
Red-Bull-X-Alps-digital-web16-02
 Digital & Social Media
Red-Bull-X-Alps-digital-clippings16-02
 Content Providing / PR Media Planning
This is the end of this hot project.
Client:
Red Bull
Project:
Red Bull X-Alps
Since 2003:
Full service
Web:
redbullxalps.com
       

The mission

To some extreme athletes, hiking or flying from Austria to Monaco through the Alps might sound simple enough. However, every two years, the competitors of Red Bull X-Alps find out otherwise. The event is a non-stop adventure race where athletes brave scorching heat and freezing rain as they race across Europe’s most fearsome mountain range.

Our solution

Since the early days of the race, we made the athletes' awesome journey a unique media happening. While the hardy competitors were running their feet off or soaring at 5,000m, we were bringing the spectacle right into the homes of hundreds of thousands of fans around the globe.

YEAH, WE DID ALL THIS

OUR PROJECTS

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