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ZOOOM AND RED BULL ILLUME BRING PHOTOGRAPHY TO LIGHT

Red Bull Illume, the greatest action and adventure sports photography contest in the world, received a record-breaking number of image submissions, and zooom productions has, as usual, been at the fore ensuring things run without a hitch.

It was zooom’s job to ensure photographers entered their best images to the contest through media relations, promotional material and inspiring stories and videos. It worked! We received 34.624 images, more than we’ve ever had. These came from 5.645 photographers from 120 countries around the world.

zooom’s work doesn’t stop there. The images are now being whittled down to a shortlist of semi-finalists after which the judging process will really heat up! The Judges’ Boxes including prints of the Top 275 images will shortly be sent out to our 54 field-leading judges - photo editors from prominent international sports, lifestyle and photography publications - who will select the 55 best shots, including the category winner and overall winner.

Once judging is complete the finalists will be unveiled, and the winning photographers honored at the Red Bull Illume Winner Award Ceremony in Chigaco, USA on September 28, 2016. The images will be displayed on special light boxes which will form the unique photo exhibition set to travel to capital cities and cultural hubs around the world.

zooom’s multifaceted approach to events and communications really comes into its own during Red Bull Illume. We organise it all, from developing event and communications concepts and securing partners, to designing and producing coffee table books and the large light boxes which will display the images at tour stops secured by zooom.

Visit the Red Bull Illume Facebook page for regular updates and follow us on Instagram for more visual action.

 

TAMRON IN SEARCH OF LIGHT WITH ZOOOM

Internationally renowned lens manufacturer Tamron earned its reputation as early as 1957 when it became the first company to develop interchangeable lenses for SLR cameras. Since then, they have been the driving force behind many revolutionary new lenses, including innovative high-power zoom lenses.

To give the brand an extra push in 2017, Tamron appointed zooom for the delivery of their 2017 summer campaign. The brief was to capture a younger audience and communicate the benefits of their megazoom travel lenses.

To achieve these objectives, zooom has been busy with some exciting keyvisuals and creative concepts for numerous media distribution channels. Keep an eye out for the summer campaign and watch Tamron zoom with zooom!

 

 

NEW PARTNERSHIP FOR RED BULL ILLUME

Since its creation, Red Bull Illume has been the home for amazing action and adventure sports photography, with hundreds of pictures from the Image Quest exhibited around the world, displaying them on unique lightboxes at stunning locations in cultural hubs and capital cities.

With our many years of experience in project management, the zooom team has so far coordinated, promoted and delivered four editions of the highly successful contest. Also responsible for sponsor acquisition, we are excited to announce a new partnership for Red Bull Illume.

Joining the tour is Memento Electronics; the Canadian company behind the world´s most advanced 4K digital picture frames. The compact and portable high definition technology of the Memento Smart Frames is set to enhance the exhibition tour by bringing the images to indoor locations as well. True to the theme of illumination, the displays will make it a unique experience for all who visit.

Watch this space, there’s big things to come!

To see more of our work on Red Bull Illume, head over here.

 

BRONCOLOR AND ZOOOM COMPLETE FOURTH EDITION OF GEN NEXT CONTEST

broncolor, the Swiss manufacturer of premium quality camera lights has been a long-standing partner of zooom. Over the years, our 360-degree advertising and communication service has supported them on many exciting projects. One such example is broncolor’s Gen NEXT photography competition. 

With strong experience in event management, zooom came up with the concept back in 2014. The idea was simple; kit out a small group of upcoming photographers with broncolor gear, let them coordinate their dream shoot and select the best photographers to become brand ambassadors. To do this, we built an intuitive website for the event and have provided graphic design and website updates ever since.

We are proud to announce that the fourth annual edition of the contest has come to a close and the winners have been chosen. Click here to find out more about the contest, or head over here to see more of our work with broncolor. 

 

ZOOOM IS HIRING

We are looking for talented, motivated professionals with a huge appetite for lifestyle, sports and imaging to join our team here in Fuschl am See, Austria. We need people that are creative, passionate and would like to work on some of the biggest international brands in the world. We have a number of exciting new projects lined up and are looking for reinforcements to bring their A-game.

Currently we are, amongst others, on the hunt for a Senior Comms Manager, Copywriter/Editor, Event/Project Manager, Account Manager, Creative Director and Full Stack Developer. Take up a new professional challenge and find out more about the current job offerings at www.zooom.at/jobs and check out our full list of clients at www.zooom.at/clients. If you see something you like and want to create extraordinary communication for extraordinary clients like Red Bull, Leica, Suunto, SALEWA and Yodobashi, send us your application.

When you join zooom, you’ll join a team of 42 zooomies hailing from 14 countries, speaking 12 different languages. That diversity has led to a truly positive, productive and supportive company culture – something that shines through in every piece of communication we create. And let’s not forget - situated just five ‘Gehminuten’ from a gorgeous lake and surrounded by beautiful mountains, zooom is located in one of the most beautiful areas of Europe which offers a nearly endless array of outdoor activities. From ski-touring in the morning and swimming in the crystal clear lake over lunch, to sunset hikes in the evening - it’s all right at our doorstep.

Who knows – we might be seeing you in Lake Fuschl sooner than you think!

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