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zooom productions and outdoor gear manufacturer SALEWA have been on a creative expedition together since 2014. In business since 1935, the Italian company originally recruited zooom to oversee a full brand and CI relaunch that included the creation of a fresh, inspiring design language and new website.

The task now is to build on that success and continue to encourage SALEWA’s customers to ‘get vertical’ and challenge themselves in the mountains. As their lead global agency, zooom aims to do just that. After creating inspiring communication concepts as well as brand and seasonal campaigns, the Austrian agency now turns their attention to SALEWA’s range of icon products.

To promote SALEWA’s spring/summer range, zooom has been asked to create key visuals for each new product and build campaigns that appeal to three levels of consumers – the pros, the active outdoor sports fans, and those who are new to the SALEWA brand. It’s a process that involves various studio and location photoshoots and the design of both online and offline contact points. The visuals focus on key technologies, and provide enough detail and authenticity to appeal to even the most technical mountain athlete.

“For us, it’s always about creating something that’s not only visually appealing, but concise and easy to understand,” says Ulrich Grill, zooom CEO. “We’re happy with how things have gone so far, but I feel our journey with SALEWA has only just begun.”

Once work is complete, zooom will extend the campaign to several retail channels, including the creation of vouchers and flyers, and ideas for new store openings. The creative journey will also see SALEWA continue their exciting partnership with Red Bull X-Alps as an official sponsor for 2017. The high profile, zooom run, adventure race will once again provide the perfect opportunity for SALEWA to demonstrate their ‘Alpine Speed’ communications message and put their gear to the ultimate test.



Since its creation, Red Bull Illume has been the home for amazing action and adventure sports photography, with hundreds of pictures from the Image Quest exhibited around the world, displaying them on unique lightboxes at stunning locations in cultural hubs and capital cities.

With our many years of experience in project management, the zooom team has so far coordinated, promoted and delivered four editions of the highly successful contest. Also responsible for sponsor acquisition, we are excited to announce a new partnership for Red Bull Illume.

Joining the tour is Memento Electronics; the Canadian company behind the world´s most advanced 4K digital picture frames. The compact and portable high definition technology of the Memento Smart Frames is set to enhance the exhibition tour by bringing the images to indoor locations as well. True to the theme of illumination, the displays will make it a unique experience for all who visit.

Watch this space, there’s big things to come!

To see more of our work on Red Bull Illume, head over here.



broncolor, the Swiss manufacturer of premium quality camera lights has been a long-standing partner of zooom. Over the years, our 360-degree advertising and communication service has supported them on many exciting projects. One such example is broncolor’s Gen NEXT photography competition. 

With strong experience in event management, zooom came up with the concept back in 2014. The idea was simple; kit out a small group of upcoming photographers with broncolor gear, let them coordinate their dream shoot and select the best photographers to become brand ambassadors. To do this, we built an intuitive website for the event and have provided graphic design and website updates ever since.

We are proud to announce that the fourth annual edition of the contest has come to a close and the winners have been chosen. Click here to find out more about the contest, or head over here to see more of our work with broncolor. 



We are looking for talented, motivated professionals with a huge appetite for lifestyle, sports and imaging to join our team here in Fuschl am See, Austria. We need people that are creative, passionate and would like to work on some of the biggest international brands in the world. We have a number of exciting new projects lined up and are looking for reinforcements to bring their A-game.

Currently we are, amongst others, on the hunt for a Senior Comms Manager, Copywriter/Editor, Event/Project Manager, Account Manager, Creative Director and Full Stack Developer. Take up a new professional challenge and find out more about the current job offerings at and check out our full list of clients at If you see something you like and want to create extraordinary communication for extraordinary clients like Red Bull, Leica, Suunto, SALEWA and Yodobashi, send us your application.

When you join zooom, you’ll join a team of 42 zooomies hailing from 14 countries, speaking 12 different languages. That diversity has led to a truly positive, productive and supportive company culture – something that shines through in every piece of communication we create. And let’s not forget - situated just five ‘Gehminuten’ from a gorgeous lake and surrounded by beautiful mountains, zooom is located in one of the most beautiful areas of Europe which offers a nearly endless array of outdoor activities. From ski-touring in the morning and swimming in the crystal clear lake over lunch, to sunset hikes in the evening - it’s all right at our doorstep.

Who knows – we might be seeing you in Lake Fuschl sooner than you think!



Italian sportswear manufacturer SALEWA is recognized worldwide for its high-quality products. Promoting such a reputable brand however requires a very special campaign; and that’s where we come in. From concept to delivery, zooom is proud to be the team behind ‘get vertical’ – SALEWA’s summer campaign. The idea was to inspire consumers to explore more and make the most of the mountains.

To achieve this, zooom teamed up with photographer Klaus Fengler and SALEWA athlete Simon Gietl for an epic photo shoot on the challenging north face of Tre Cime in Italy. The end result was two eye-catching keyvisuals; one to inspire the amateur consumers and one to captivate the professionals. You can expect big things this summer, so keep an eye out. To see more of our work with SALEWA, head over here.